• media, misc

    Posted on October 16th, 2010

    Written by Jose (Jossi) Fresco Benaim

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    On the intersection of culture and technology

    On the intersection of culture and technology

    New book by Kevin Kelly, on the intersection of culture and technology. A must read.

  • php

    Posted on April 7th, 2010

    Written by Jose (Jossi) Fresco Benaim

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    Mobile Content Switch Plugin for Joomla

    Mobile Content Switch Plugin for Joomla

    The Mobile Content Switch Plugin is a free Joomla Plugin that will enable you to hide or show content depending if the user is visiting your site from an iPad, iPhone, iPod Touch, or not. Great to display an embedded Flash video  for non-Apple mobile devices, and a QuickTime movie for Apple mobile devices, or other [...]

  • misc

    Posted on January 29th, 2010

    Written by Jose (Jossi) Fresco Benaim

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    Missing the obvious

    Missing the obvious

    How do we assess data? What are we biased to see? How many times we miss the obvious? From Jack Uldrich’ blog: “Consider the case of Abraham Wald. During World War Two, he and a team of researchers were charged with protecting Allied bombers from German guns. As part of their work the researchers diligently [...]

  • media

    Posted on January 21st, 2010

    Written by Jose (Jossi) Fresco Benaim

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    Are you ready to engage

    Are you ready to engage

    An excellent Survey from Alterian “offers insight into the methods and investments that marketers are currently exploring and implementing to engage with their customers”, namely a study related to the application of social media to marketing.

  • media

    Posted on December 31st, 2009

    Written by Jose (Jossi) Fresco Benaim

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    What Matters Now

    What Matters Now

    Now, more than ever, we need to shake things up. From Seth Godin’s Blog.

  • media

    Posted on November 19th, 2009

    Written by Jose (Jossi) Fresco Benaim

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    “You Can’t Manage What You Don’t Measure”

    “You Can’t Manage What You Don’t Measure”

    Word of Mouth Marketing (WOMMA) Guidebook The WOMMA has published a very insightful guidebook (60 pages, free download) on the different metrics related to word of mouth marketing campaigns and initiatives. The guidebook can be downloaded from the WOMMA site.

  • misc

    Posted on November 19th, 2009

    Written by Jose (Jossi) Fresco Benaim

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    New book: “Harnessing the Groundswell”

    New book: “Harnessing the Groundswell”

    Harnessing the Groundswel: Drive Your Business With Empowered Employees and Customers Forresters’s Josh Bernoff and Ted Schadler have announced their new book “”Harnessing the Groundswell” — Not really a sequel to “Groundswell“, it focuses on individuals empowered by technology and how businesses can tap into that force for a better business performance.

  • media

    Posted on November 18th, 2009

    Written by Jose (Jossi) Fresco Benaim

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    Who do you trust?

    Who do you trust?

    Deconstructing authority in social context of a wired world Clay Shirky continues to provide insightful comments about the changes permeating our society in the context of the fundamental changes brought forward by social media. Algorithmic authority is the decision to regard as authoritative an unmanaged process of extracting value from diverse, untrustworthy sources, without any [...]

  • art, misc

    Posted on October 5th, 2009

    Written by Jose (Jossi) Fresco Benaim

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    Gracias a la Vida (in memoriam)

    Gracias a la Vida (in memoriam)

    Thank you, Life, for you gave me so much. You gave me two stars for eyes and when I open them I can perfectly distinguish black from white And up above in the skies the constelations And in the crowds the man I love.

  • misc

    Posted on September 30th, 2009

    Written by Jose (Jossi) Fresco Benaim

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    A kinder, gentler philosophy of success

    A kinder, gentler philosophy of success

    Alain de Botton examines our ideas of success and failure — and questions the assumptions underlying these two judgments. Is success always earned? Is failure? He makes an eloquent, witty case to move beyond snobbery to find true pleasure in our work.

  • Older Posts Yeah! There are more posts, check them out.

    Newer Posts Yeah! There are more posts, check them out.